“The Art of Greatness” film premieres Christmas Eve at 7 p.m. on RFD-TV.

“Greatness is not something you can weigh or measure scientifically,” said Richard Halstead, portrait artist of the five Saddle and Sirloin Portrait Gallery inductees featured in “I Am Angus | The Art of Greatness.” “Greatness is not fashion. It’s not fame either. It’s not someone who’s making the biggest splash, the biggest noise. It’s someone who has a lasting quality. It doesn’t have to be earth shaking. It doesn’t have to follow any pre-conceived concept of greatness. There’s no one strict formula for making greatness. It’s what people do with what they have.”

Minnie Lou Bradley. Dave Nichols. Tom Burke. Mick Colvin. Dr. David Hawkins. Though inducted into the famed Saddle and Sirloin for different reasons, all have contributed in substantial ways to the Angus business and cattle industry as a whole. Premiering Christmas Eve, this year’s “I Am Angus” – produced by the American Angus Association® – explores the meaning of greatness through the portraits of Bradley, Nichols, Burke, Colvin and Hawkins and their contributions to the industry.

Hawkins began his 40-plus year career in 1969 at Michigan State University. While there, he served in many capacities including teacher, mentor, livestock judging team coach and purebred livestock show judge. He also contributed largely to the worldwide livestock industry, traveling abroad to many countries, often with students by his side. Perhaps his most significant contribution to the beef cattle industry lies within the students he has mentored and inspired over the years. Hawkins’ colleagues, friends and family say that he has always been truly interested in helping students succeed, and encouraging their interests in animal science and the beef business.

Tune into RFD-TV on Christmas Eve and New Year’s Eve at 7 p.m. CST to hear about how Hawkins and four other very different people are great in their own ways and how their accomplishments have forever changed the beef cattle industry. The film will also be available on our YouTube channel – Angus TV – after the premiere.

“The Saddle and Sirloin Portrait Gallery is one of the most prestigious honors available in the cattle industry,” said Josh Comninellis, Association video production director. “We are thrilled to showcase these five icons and dig into what makes each one great in his or her own way.”

Telling the story of cattlemen and women, cattle feeders and beef industry icons give the rural community a voice in both the cinematography and printed journalism realms. Reaching thousands with each film and Angus Journal story, the “I Am Angus” productions allow the American Angus Association to broaden the reach of the Angus breed’s role in the beef industry.

Subscribe to our YouTube channel – Angus TV – to be notified when “I Am Angus | The Art of Greatness” and other videos and films are produced. Watch the trailer here.

– Written by Rachel Robinson, Association Communications

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